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AI-Powered F&I Optimization

Driving the Future of Automotive Finance.

Increase profit on every deal that comes through the finance office. Our average dealership nets a 20x ROI.

Dealer Reserve Dashboard — AI-powered deal optimization
100+
Dealerships
$2M+
Additional Deal Profit
20k+
Finance Deals Optimized

Trusted by dealerships across North America

DealerReserveoptimizeseverydealstructure,maximizesyourF&Iprofit,andeliminatesmanualratesheetreviews.

Three steps to higher profits

Input your deal, get AI-optimized structures, and choose the best option. It's that simple.

01
Type
Year
Term
Rate
Amount
Loan

Input Deal Information

Enter your current deal structure information into the platform. Quick, intuitive, and designed for the pace of the finance office.

02
Best Rate
Rate3.49%
Profit$1,420
AI Pick
Rate4.09%
Profit$1,680
Standard
Rate5.29%
Profit$1,240

Find Optimized Deals

Our algorithm recommends multiple AI-optimized deal structures that benefit both the dealership and the customer.

03
Best Rate4.09%
LenderRBC
Profit+$1,680
Select This Rate

Select & Close

Choose the best rate, lock it in, and walk into the box with a deal structure that maximizes your profit.

Built for F&I managers who
want to close smarter

Improve Customer Experience

Boost customer satisfaction by empowering your finance team to deliver more value without increasing the customer's payments.

CSI Score+24 pts

Scrap The Rate Sheets

Find the best deals in seconds without having to waste time scanning through rate sheets. Let AI do the heavy lifting.

Rate Sheets
BMO4.99%5.49%6.19%
TD5.29%5.79%
RBC4.89%6.49%
CIBC5.09%5.69%
Dealer Reserve
Best Rate4.89%
LenderRBC
Profit+$1,420

Everything your finance office needs

Powerful tools designed specifically for automotive F&I professionals.

Core

Unlimited Searches

Run as many deal optimizations as you need. No limits, no throttling.

Team

Finance & Sales Access

Give your entire finance and sales team access to collaborate on deals.

Tools

Maintenance Calculator

Built-in calculator to help structure maintenance packages into every deal.

Insights

Advanced Reporting

Track performance, identify trends, and measure the ROI of every deal optimization.

Tools

Cash Conversion Tool

Convert cash deals into financed opportunities to maximize backend profit.

Support

Training & Support

Dedicated onboarding, training sessions, and ongoing support to ensure success.

The smarter way to close

Every deal. Optimized.
Every customer. Happy.

Join hundreds of dealerships using AI to find the best deal structure in seconds — not hours.

Start Free Trial

Simple, transparent pricing

Start your free trial today. No credit card required.

Annual

$19,995$9,995/ year

Save $10,000 annually

  • Unlimited Searches
  • Finance & Sales Team Access
  • Maintenance Calculator
  • Advanced Reporting
  • Cash Conversion Tool
  • Training & Support
Start Free Trial

Dealer Groups

Custompricing

Volume discounts available

  • Everything in Monthly/Annual
  • Multi-location management
  • Group-level reporting
  • Dedicated account manager
  • Custom integrations
  • Priority support
Contact Sales

Common questions

You can be up and running in under 2 minutes. Simply sign up, enter your dealership information, and start optimizing deals immediately.

Our average dealership sees a 20x return on investment. Finance managers typically increase profit by over $1,200 per deal using our AI-optimized structures.

Yes. Every plan includes access for your entire finance and sales team. There are no per-seat charges or user limits.

Not at all. Dealer Reserve integrates into your existing workflow. Simply input your deal information and let the AI handle the optimization. No process overhaul required.

Absolutely. Start with a free 14-day trial — no credit card required. Experience the full platform and see real results before committing.

Every plan includes dedicated training and ongoing support. We'll get your team onboarded and ensure you're maximizing the platform's potential.

Increase profit on every deal that comes through finance